Archives:November 2016 - Premier Sales Group
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The Market Makers
Q. What do you believe to be your (or your organization’s) biggest contribution/accolade as it relates to the South Florida real estate industry or physical landscape?
A. After relocating to Miami in the early 1990’s, and spending several years immersed within the South Florida real estate culture, my partner and I opened Premier, a builder sales and marketing firm targeted at developers and projects that sought to emulate the sophistication and luxury of successful, cutting-edge New York City condos. With the underlying resort character of South Florida, this quickly evolved into a focus on internationally-branded condo hotel and hotel-serviced residential condominiums. Our first venture into this sub-market was the Starwood-branded Atlantic Hotel, which we would argue was the model to generations of luxury condo-hotel offspring that dominate the luxury condominium landscape today.
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